TCG Social Media – Engagement
TCG help brands start, maintain and analyse social media conversations, forming clear pictures of customer behaviour, profiling key influencers and mapping the posturing of competitors.
The outcome: sound counsel, innovative thinking, strategic campaigns with high performance metrics. The Conversation Group is not a software solution. TCG are a team of experienced marketers with a thirst for data, mixing numbers with knowledge to produce actionable social media insights.
TCG worked with Avis to manage 30 frontline social media staff and managers in 10 European countries from its UK HQ. This began with group training, certification and monthly ‘Clinics’. Clinics included vital and timely platform [...]
Best Buy’s leadership team wanted to fundamentally transform their approach to business. The goal was to bring the customer into the heart of the business whilst galvanising the energy, innovation and the collective wisdom of technology [...]
TCG were asked by Reliance Mutual Fund (India) to utilise SM to support and strengthen key business areas and ensure that RMF continued to be positioned as a leader in Funds Markets. The programme kicked off [...]